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The community, which started to take shape around the launch of the synthesizing software in 2007, is now a well-oiled Vocaloid song machine. It takes a digital village to create this open-source pop star. Hatsune Miku figurines in Akihabara, Japan. A lot of people who create all sorts of genres and styles can use Miku as a common ground to find each other's work. She's positioned as a digital pop star, but in a larger sense, she's a creative hub.
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"With those things you can create whatever you want. "Miku is nothing more, officially, than a voice and a design," Fineshriber says. Some fans prefer to change her appearance through illustrations in Photoshop while others work with Miku Miku Dance, a dedicated dance-movement-generating software, to choreograph her moves. And the collaboration doesn't stop with the music. So a fan in one part of the world comes up with a melody while another adds the instruments or tweaks the rhythm. While her songs aren't her own, they don't belong to the company either."
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They have an artificial personality created by an industry whereas Miku is created by the fans. "A lot of pop stars have teams that write their music, control their look and plan concerts. "All of Hatsune Miku's music is written by fans," says Amy Fineshriber, a 21-year-old American artist based in Japan, who was recently commissioned to illustrate Miku for Crypton Future Media's American Expo campaign videos. When Crypton Future Media, the Sapporo, Japan-based music software company, introduced the virtual singing software in 2007, it made the program and her virtual avatar open and accessible to anyone who wanted to create their own Miku. Unlike human pop stars who work with producers and record labels to hone their artistic voice and genre, Miku is the creation of fans who actively participate in her existence. The crowd-sourced pop star will be covering more ground across the country, performing in six cities that have been carefully selected based on the density of her American fan following. Even though the iconic English virtual band Gorillaz had been sweeping award shows and performing sold out concerts in the country since the early 2000s, anime-inspired Miku still seemed like a novel concept. But now, as she makes her way back for a tour in April, things look different. She performed in packed arenas in Japan, but it wasn't until she opened for Lady Gaga at Madison Square Garden in 2014 and showed up on David Letterman's Late Show later that year that she made her simulated presence felt in the States. So when the fans reacted to Miku's 3D projected performance in New York, part of her first American tour in 2014, they were hearing modulations of anime voice actor Saki Fujita's vocals.Įven before Miku made her way to the United States, she was a popular phenomenon in the online Vocaloid community. She's a 3D animation that personifies a " Vocaloid," a form of software that synthesizes vocals from a pre-recorded voice bank to mimic human singing. She has neither a physical presence nor a voice of her own. Miku is a 16-year-old pop star who never ages.
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She's a computer-generated virtual singer projected on a screen. The thunderous roar inside New York's Hammerstein Ballroom is for an artist who doesn't exist. As she breaks into a song-and-dance routine, her long aqua-colored pigtails brush her ankles. After a kaleidoscopic burst of magic dust, Hatsune Miku, one of Japan's preeminent pop stars, appears on stage. The performer they came to see is loading on a screen. The crowd waves neon green glow sticks in the air.